BLOWOUT VS. KERATIN TREATMENT
SWAG Barber Salon Philippines
Today, millions of beauty seekers all around the world are searching for
ways to enhance the look, feel and health of their hair.
Both, Brazilian Blowout and Keratin Treatments are hair smoothing
treatments used to straighten hair without causing any damage. Both are supported by top salons and stylists
all over the world and are successful at achieving the goals of the clients.
How they work is simple, the treatments bond and infuse protein to the
hair. This is how stylists achieve the smooth
and shiny look. Either product also protects,
softens, and relaxes the hair as well, which is what gives the clients that
straight look, feel and texture they so desperately desire. The key, is the
tedious hot ironing process which is actually what creates the bond and makes
the results semi-permanent –lasting up to 5 months.
When a client is looking to prevent tangles, repair damage from over
bleaching, chlorine, pollution in the air, as well as, remove frizz, add shine,
seal in color, and decrease blow dry time, both products can achieve those
However, in many popular and trendy salons and spa, such as SWAG Barber
Salon & Boutique, the Brazilian Blowout is their signature solution. In fact, SWAG Barber Salon is a US Brazilian
Blowout Certified Salon and exclusively offers Brazilian Blowouts and not any
Keratin treatments –except their hair spas and fortifying shampoo and
SWAG, despite the trendiness of Keratin and other smoothing serums and
treatments, we are a Brazilian Blowout Certified barber salon. It’s just more in line with our brand…we want
everyone to leave looking finished and complete. The real-Brazilian Blowout; as well as, other
Brazilian-branded products achieve that without leaving my clients to wait days
after the treatment, with chemical in their hair, risking damage and subsequent
returns to the salon to repair.
Brazilian uses Amino Acids to rejuvenate and fortify the hair in an
incredible way, unmatched by most other treatments.” -Kareem
Jackson, US Co-Founder, SWAG Barber Salon & Boutiques & US Executive
Publisher of The Philippines Magazine International
Blowout Treatment gets its protein from a blend of amino acids and the results are
incredible. Before the product is applied the hair is shampooed thoroughly and towel
dried about 80%.
Once we apply the product, the hair is blow dried, and then flat-ironed.
When the hair is completely dry we shampoo the hair and completely rinse out
the product. Next we apply conditioner, rinse it out, and dry the hair one last
time. The full process takes less than
Treatment is similar to the Brazilian Blowout; however, keratin treatments start
with shampooing the hair and drying it completely. Next the product is applied
and covered with a cap for roughly 20 to 30 minutes. The hair is then blow dried
and flat-ironed. Clients leave the salon with the product in their hair and are
asked to wash it out after three days.
truth is, “Keratin Treatment” is unhealthy –especially to the
stylists- and the name is misleading and something of a misnomer. The
ingredients that actually matter —ammonium thioglycolate and sodium
hydroxide—are just harder to pronounce.
such as methylene glycol, formalin, methanal, and methanediol, release
formaldehyde when heated or mixed with water. The high heat of a flatiron, used
at the end of the process, accelerates the cross-linking of hair bonds. Some
treatments dictate a waiting period before washing your hair—allowing
cross-links to fully set—although the ones with the strongest concentrations of
formaldehyde can allow immediate washing.
of Brazilian Blowout
One of the biggest benefits of receiving a Brazilian Blowout instead of
a basic keratin treatment is that a Brazilian blowout is a lot more convenient.
The process only takes about 90 minutes whereas other keratin treatments take
between two and three hours to finish and you still need to wash out the
product after three days.
Another benefit of getting a Brazilian blowout instead of another
keratin treatment is that the process is done as soon as you leave the salon.
You can do whatever you want with your hair and the look will last about three
months. As mentioned earlier, other keratin treatments require you to wait
three full days before rinsing out the product at home. During that time you can’t
do anything that will crease your hair, such as putting your hair behind your
ears or wearing barrettes or bobby pins.
Brazilian Blowouts don’t harm your hair in any way and we love seeing
the look on a client’s face when the treatment is finished.
In addition, in most salons, The Brazilian Blowout Treatments are less
expensive than the Keratin Treatments.
As well as, less costly to perform by the salon/stylist; due to the more
than 50% service time needed to perform The Brazilian Blowout Treatment. And, in many cases, the hair is left
more-healthy, more-quickly than with traditional Keratin Treatments.
To learn more
about The Brazilian Blowout Treatments vs. Keratin Treatments please consult
you beauty professional or stop by a certified and/or experiences salon. Such as SWAG Barber Salon &